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Edward L. Deci

Edward L. Deci, PhD; Professor of Psychology and Gowen Professor in the Social Sciences, Dept. of Clinical and Social Psychology, University of Rochester; renowned for developing the Self-Determination Theory (SDT); co-author of “Motivating learning, performance, and persistence” (2004, Journal of Personality and Social Psychology), and Why We Do What We Do: Understanding Self-Motivation (1996)

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